Conf: “VISUALIZING CONSUMER CULTURE,COMMODIFYING VISUAL CULTURE IN THE ENGLISH-SPEAKING WORLD”, Sorbonne, Paris, 21-22 October 2016

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VISUALIZING CONSUMER CULTURE,COMMODIFYING VISUAL CULTURE IN THE ENGLISH-SPEAKING WORLD

OCTOBER 21, 2016, UNIVERSITE PARIS-SORBONNE
OCTOBER 22, 2016, UNIVERSITE SORBONNE NOUVELLE

Organised by HISTOIRE ET DYNAMIQUE DES ESPACES ANGLOPHONES (HDEA-CSTI, EA4086), Université Paris-Sorbonne

CENTER FOR RESEARCH ON THE ENGLISH-SPEAKING WORLD (CREW, EA4389), Université Sorbonne Nouvelle

With the Participation of Conseil scientifique de l’Université Paris-Sorbonne, Commission de la recherche & SRIE de l’Université Sorbonne Nouvelle

Scientific committee:Claire Dutriaux (Paris-Sorbonne), Clémentine Tholas-Disset (Sorbonne-Nouvelle), Laurent Châtel (Paris-Sorbonne), Catherine Purcell (Paris-Sorbonne), Divina Frau-Meigs (Sorbonne-Nouvelle), Donna Kesselman (UPEC), Jean Kempf (Lyon II), Jennifer Gauthier (Randolph College).

FRIDAY, OCTOBER 21, 2016
MAISON DE LA RECHERCHE, 28 RUE SERPENTE, 75006 PARIS

9:00-9:30        REGISTRATION / WELCOME ADDRESS

9:30-11:00    “VISUALIZING FOOD” / Chair: Hélène Le-Dantec – Lowry

• Irina MIHALACHE (University of Toronto), “The Chef’s Apron as Visual Culture: Curating Consumer Experience in Restaurants’ Kitchens”
• Brigitte PEZANT (Université Pierre et Marie Curie), “A Perceptual Approach to Marks & Spencer’s Food Commercials”
• Eléonore OBIS (Université Paris-Sorbonne), “Commodifying Visual Culture in the Wine Business: the Case of the USA”

11:00-11:30      COFFEE BREAK

11:30-12:30        “ICONOGRAPHIES OF CAPITALISM” / Chair : Donna Kesselman
• Thibaut CLÉMENT (Université Paris-Sorbonne), “ʻThey all trust Mickey Mouseʼ: Consuming and Showcasing Capitalism in Disney Theme Parks”
•Yvonne-Marie ROGEZ (Université Panthéon-Assas), “Consumerism Challenged: the Shopping Cart in Contemporary North-American Art, Film and Iconography”

12:30-1:30        LUNCH

1:30-2:30        KEYNOTE ADDRESS – Geneviève COHEN-CHEMINET (Université Paris-Sorbonne
“AN EPISTEMOLOGY OF DISRUPTIVE OBJECTS: THE TRANSFIGURATION OF THE COMMONPLACE INTO ARTIFIED OBJECTS”.

2 :30-4:00        “THE SPECTACLE OF SOPHISTICATION: LUXURY AND FASHION” / Chair:  Geneviève Cohen-Cheminet

• Stefania MASÈ (Macerata University), “The Process of Artification for Luxury Brands Searching for a New Balance between Ethics and Aesthetics”
• Guillaume SIROIS (McGill University), “A Media of a Special Kind: Spectacular Exhibition Venues and the Development of a Luxury Brand”
• Alice MORIN(Université Sorbonne-Nouvelle), “Smells Like Seduction: Staging Perfumes in Fashion Magazines, 1970s-1980s”

4:00-4 :30        COFFEE BREAK

4:30-6:00      “HISTORY OF COMMODIFICATION” / chair: Clémentine Tholas-Disset
• Emmanuel FALGUIÈRES (Université Paris-Diderot), “The Canvasser, the County Atlas and the Farmer: Commodifying the Image of the Land in the Midwest (1860-1920).ˮ
• Alecia SIMMONDS (University of Technology Sydney), “Possessive Love: The Legal Life of Romantic Objects in Early Twentieth-Century Australia.”
• Anne LESME (Université Aix-Marseille), “The Historical Characters of American Girls Dolls: Spectacle and Visual Culture as the Agents of Consumerism”

SATURDAY, OCTOBER 22, 2016
MAISON DE LA RECHERCHE, 4 RUE DES IRLANDAIS, 75005 PARIS

9:00-9:30        REGISTRATION AND COFFEE

9:30-10:30        KEYNOTE ADDRESS – Sarah BANET-WEISER (Director of the School of Communication at USC Annenberg)
“THE VISION OF EMPOWERMENT”

10:30-11:00        COFFEE BREAK

11:00-12:30        “BODIES: GENDERED CONSUMPTION” / Chair: Karen Randell

• Stephanie MERCIER (Université de Poitiers), “Visualising Bodies as Commodities on the Shakespearean Stage”
• Amy D. WELLS (Université de Caen), “White Dress, Blue Liquid: The Visual Marketing of Feminine Hygiene Products”
• Marianne KAC-VERGNE (University of Picardie-Jules Verne), “Gendered Consumerism in Pretty Woman”

12:30-1:30        LUNCH

1:30-3:30        “COMMODIFYING IDENTITY” / Chair: Laurent Chatel

• Keith CORSON (Rhodes College), “Commodifying Resistance: Basketball, Hip-Hop, and the Selling of Black Youth Culture”
• Emilie CHEYROUX (Université Sorbonne-Nouvelle), “Latinos Transnational Visual Culture: Tension between Consuming and Integrating”
• Karine CHAMBEFORT (Université Paris Est Créteil), “Martin Parr’s Signs of the Times: a Portrait of the Nation’s Tastes: Antidote Pictures to Consumerism?”
• Martine LAMBERT-CHARBONNIER (Université Paris-Sorbonne), “From Commodity Fetishes to Symbols: Danny Boyle’s Simulations of British Culture in the London Olympic Games Opening Ceremony”

3:30-3:45        COFFEE BREAK

3:45-4:45        “DIGITAL CAPITALISM” / Chair: Divina Frau-Meigs
• Olivier FRAYSSE (Université Paris-Sorbonne), “Rereading Debord”
• Dawn WOOLLEY (Royal College of Art), “Hysterical Selfies and the Commercial Construction of Identity on Social Networking Sites”

4:45-5:00        CLOSING REMARKS

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